top of page
Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Giant Eagle: Redefining Retail/CPG Relationships to Prioritize Customer Needs
Project type
Customer Testimonial Video
Date
June 2022
Consumers live multi-screen experiences, leaving a circuitous trail of data for retailers to follow. Giant Eagle evolved their first-party data strategy to connect customer journeys, creating a revenue-generating retail media network in the process. See how their partnership with LiveRamp is helping Giant Eagle build forward-looking relationships with consumers.
bottom of page